Writing
Writing About Testimonials
A small number of articles about the part nobody enjoys — asking for praise, and deciding where to put it. Each one is here because it answers a question people actually ask, not to fill a publishing schedule.
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Articles
22 August 2026
How to Ask a Client for a Testimonial Without Making It Awkward
Scripts you can copy, and why the usual ask produces a useless answer.
21 August 2026
Where Should You Put Testimonials on Your Website?
Next to the decision, not on a page of their own. Six placements, ranked.
20 August 2026
7 Ways to Collect Customer Testimonials
Email, SMS, WhatsApp, LinkedIn, QR codes, your own site, and a hosted link — with the trade-offs.
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